Job Title: Social Media Manager

Location: Lekki phase 1

Salary: N100,000

Position Type: Full-time

Job Description:

We are looking for a talented and creative Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing social media strategies, creating engaging content, and managing our online presence. Your goal is to enhance our brand’s visibility, engage with our audience, and drive meaningful interactions across various social media platforms.

Responsibilities:

Develop and execute a comprehensive social media strategy that aligns with the company’s goals and target audience.
Manage and maintain all company’s social media profiles.
Identify key performance indicators (KPIs) to measure the success of social media campaigns.
Stay updated on industry trends and emerging platforms to keep our social media strategy current.
Create high-quality, engaging, and visually appealing content, including text, images, videos, and graphics.
Manage a content calendar to ensure consistent posting and content variety.
Monitor and engage with our audience by responding to comments, messages, and mentions.
Foster meaningful interactions and build a community around our brand.
Implement strategies to grow our followers and increase engagement rates.
Plan and execute social media advertising campaigns to reach specific target demographics.
Track and analyze the performance of paid campaigns and adjust strategies as needed.
Utilize social media analytics tools to gather insights and make data-driven decisions.
Ensure brand consistency and adherence to brand guidelines across all social media channels.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field
Proven 2 years experience as a Social Media Manager or similar role.
Strong understanding of social media platforms and trends.
Proficiency in social media management tools and analytics.
Excellent written and verbal communication skills.
Creative mindset with a passion for storytelling.
Ability to work independently and as part of a team.
Knowledge of SEO and content marketing principles